WANT TO GET IN TOUCH?
If you are interested in working with me, you want to send me some quick comments, or you have another inquiry please fill out the form below and I will return your email as soon as possible. Thank You!
WANT TO GET IN TOUCH?
If you are interested in working with me, you want to send me some quick comments, or you have another inquiry please fill out the form below and I will return your email as soon as possible. Thank You!
WANT TO GET IN TOUCH?
If you are interested in working with me, you want to send me some quick comments, or you have another inquiry please fill out the form below and I will return your email as soon as possible. Thank You!
EMPLOYER
Berger Bullets
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​​PROJECT DELIVERABLES
Identity Design, Magazine Ad, Booklet, Event Banner, Social Media Content
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CHALLENGE
Berger Bullets hosted a shooting competition for the 2016 season and needed branding for the event.
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THE SOLUTION
I decided something completely fresh and modern for the Bench Rest shooting community would help revitalize the event and help attract a younger audience. Using bold and bright colors to create contrast and emphasis on titles, photos, and graphics helps readers digest the contents of both the magazine ad and match booklet. Fragmented style photos with multiple color overlays were used to grab audiences' attention, create intrigue with readers, and highlight focal points in the photography. The choice for color pallet was inspired by local weather, surrounding desert landscape, and existing colors of the NBRSA logo. Social media posts announcing the event and which companies were sponsoring match prizes was implemented to engage audiences on Facebook, Instagram, and Twitter.
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SOFTWARE
Illustrator | InDesign | Photoshop
